模因论视域下网络新词的分析
ANALYSIS OF THE NEW CYBER WORDS FROM THE PERSPECTIVE OF MEMETICS
Abstract and Key Words
Abstract: With the proliferation of the Internet, social networks and mass media, an increasing number of new cyber words are being created and applied in people’s daily life. Meme, a unit of cultural evolution, plays a significant part in the course of transmission of the new cyber words. This paper first reviews the theory of memetics ,especially the memes and the definition of new cyber words,and then analyzes the problems of using these words by examples. On the basis of deep study of the different acceptance of new cyber words in different age groups,the author discusses the reasons.In the end some suggestions of using new cyber words are put forward.
Key words: Memetics, new cyber words, problems, acceptance, suggestions
摘要：随着互联网，社交网络以及大众传媒的广泛普及，越来越多的网络新词被创造并运用于人们的日常生活。模因，作为一种文化传播单位在网络新词流行和发展中起着十分重要的作用。本文先从模因理论以探讨网络新词的定义，通过一些新词汇的例子分析网络新词中存在的问题；文章又分析了年轻人和中年人两个不同年龄层的人们对网络新词接受度差异，最终提出了几点使用网络新词的建议。
关键词：模因论，网络新词，问题，接受度，建议 魔术协会表演活动策划书
CONTENTS
1.Introduction .1
2.Literature Review of the Memetics and New Cyber Words.....1
2.1 Definition of the Memetics and Meme
2.2 Definition of New Cyber Words
2.3 The Spread of New Cyber Words from the Perspective of Memetics
2.3.1 Genotype Spread
2.3.2 Phenotype Spread
3. Problems of Using New Cyber Words..www.751com.cn 3
3.1 Low Grade with Vulgar Words
3.2 Massive Use of Text Speak
3.3 Break of Normal Syntactic Structure
3.4 Random Use of Coined Words
3.5 Proliferation of Code-mixing
4. Acceptance of New Cyber Words..4
4.1 The Young Generation
4.1.1 The Situation of Accepting New Cyber Words
4.1.2 Causes
4.2 The Seniors
4.2.1 The Situation of Accepting New Cyber Words
4.2.2 The Reasons
5. Conclusion: The Suggestions of Using New Cyber Words.......6
Bibliography.17
Acknowledgements..18，2664