unit of cultural evolution. Professor He Ziran (2005) described the memes as “viruses”,www.751com.cn and he thought that they can infect other people’s mind and thought. The memes will parasitize and spread to others or next generation. Memes can slowly change the infected behaviors and unconsciously, they start to transmit such behavior patterns. If one message can be copied by imitation, it can be called a meme. In the real world, memes’ manifestations are words, music, photos, clothes, and even gestures and facial expressions.” (Liao, 2012) Although people cannot give meme an absolutely correct and clear definition, they can see from the popularity of one 本文来自辣;文^论#文~网，加QQ324^9114找源文 eylighen F. (1998), the meme replication contains four stages—assimilation, retention, expression, and transmission. He also provides general selection criteria for memes. They are objective criteria, subjective criteria, intersubjective criteria and meme-centered criteria. There are two kinds of memes, the strong and the weak. The strong memes are also one of the reasons why some cyber words are so popular.
2.2 Definition of New Cyber Words
Cyber language is a new linguistic form, which contains Chinese characters, Chinese phonetic alphabet, English letters, numbers, symbols and pictures. (Shi, 2012) Cyber words are an important part of cyber language. Shi argued that cyber language can be defined into two senses: the general and the narrow. In general sense, cyber language refers to terms that are professional, and have special meanings in the cyber talk; while in narrow sense, it only refers to Chinese characters, Chinese pinyin, numbers, letters, symbols and pictures. The cyber words often come from some popular films, TV shows, or some phenomena which intrigue great discussion and public attention. Two examples are listed below. (1) “男默女泪”, literally, it means men would stop talking and women would shed tears when they see one thing. This term is used in various contexts to express feelings of sympathy, sadness, surprise or awkwardness. For example,
A: I went shopping yesterday. When I wanted to buy a dress, the shop assistant looked me up and down, and then said: “sorry, we do not have your size in the shop.”
B: My sympathy goes out to you.
电子锁产品介绍英文演讲稿(2) “喜大普奔”,it means the news is so exhilarating that everyone is celebrating and spreading it to the rest of the world. And it is often used ironically to express self-mockery. Take a look at the following description: Here is the news for celebration: Yangtze River Bridge is completely jammed up.
2.3 The Spread of New Cyber Words from the Perspective of Memetics
The mass replication of new words on the Internet is a double-edged sword. On the one hand, it enriches our vocabulary and stimulates netizens creativity; on the other hand, people are probably to
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