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摘要：宣传片就像是天目西社区的一张动态名片，结合了图像、声音、文字等多种元素，形象且更具特色的介绍社区文化。相对于静态的画面而言，动态的媒体比平面媒体更丰富也更翔实，从而让人们能更清楚的了解该社区文化的点点滴滴，未见其人，先闻其声的画面映入人们内心。47147
本文主要就理论分析和主体设计两部分来进行说明，理论分析主要介绍设计思路以及相关软件的一些介绍，使得宣传片有一个整体的方向和框架；主体设计主要陈述了制作步骤和设计思路，另外再附加一些制作过程中遇到的问题及解决办法。制作步骤主要是由相关制作软件截图以及一些文字说明相结合详细的阐述了社区文化宣传片的制作方法。解释了其中一些元素的选择意义以及一些注意事项，最后总结经验教训。
毕业论文关键词： 社区文化宣传片、设计思路、制作过程。
Community culture propaganda film design
Abstract:
Propaganda film is like a dynamic business card Tianmu West community, combined with images, sound, text and other elements, images and more features introduced community culture. With respect to the static picture, the dynamic media richer and more informative than the print media, so that people can more clearly understand the culture of the community, bit by bit, no its people first heard the sounds of people come into the picture heart.
This review focuses on theoretical analysis and design of two body parts to be described, some introductory theoretical analysis focuses on design ideas as well as related software, such commercials have an overall direction and framework; the main design of the main statement of the design ideas and production step, additional and then add some of the problems encountered in the production process and solutions. Production steps are mainly produced by the relevant software as well as some screenshots of combining text in detail the method of making videos of community culture. He explained the meaning of some of the elements of choice and some of the considerations of the last lessons.
Keywords: Community culture propaganda, design thinking and the production process.
目录
摘要 ii
Abstract ii
目录 iv
1 绪论 1
1.1 宣传片的目的和意义 1
1.3 发展趋势 2
2 分析 3
2.1 中国影视的发展 3
2.2 宣传片 3
2.3 前期资料 5
3 设计 8
3.1 软件介绍 8
3.2 前言 8
4 结论 24
4.1 宣传片的完成情况 24
4.2 制作过程的一些问题 24
致谢 28
参考文献 29
1 绪论
宣传片是一种表达形式，社区文化是一些千年传承的历代精华，需要我们去传承，去发扬，两者相结合，通过宣传的形式将社区文化宣传出去，让人们学习也不失为一种美德。
1.1