摘要随着科技的进步, 网络中的数据开始飞速增长。能否有效地对这些具有时空信息的数据进行处理分析逐渐变得非常重要。时空数据可视化是指利用图形化方法将数据生动地呈现出来,从而更加明确地传递信息。它彻底改变了以往数据很难被理解与表达的缺陷,通过视觉冲击,从而大幅提高数据的表现力以及认知交流的效率。32998
如何实现时空数据的可视化?首先需要做的是收集社交网络(此处以微博为例)的用户数据,再对这些信息进行针对性的筛选和过滤,得到他们的时空数据。然而,仅凭这些枯燥的时空数据来探究社交网络内部逻辑,显然是不现实的。这时候,需要使用主流的可视化工具,如Echarts等,将其用图形,表格等形式展现出来,并加以人机交互,从而可以直观地分析原本抽象的数据。
通过研究新浪微博内部的社交网络关系,可以发现,由于趋同性的存在,微博使用者的网络习惯与群体智能有着惊人的相似。通过这些规律,可以将其应用到微博营销中,使得企业信息能在社交网络中得到最大程度的传播。
关键词 时空数据 可视化 群体智能 微博营销
毕业论文设计说明书外文摘要
Title Visualization Technology Research spatiotemporal data and information application
Abstract
With the continuous development of network technology, data network presents growth spurt. How to effectively deal with the analysis of these data has a spatial and temporal information, it is extremely important. Temporal data visualization by means of graphical tools designed to clearly convey and communicate information effectively. It can solve the traditional defect information data or text is difficult to express and interpret, and then through visual language, improving information in the graphs to convey the rich, infectious and cognitive information exchange efficiency.
Here, we are ready to collect Weibo user data, and then the information to filter and filtered to give them time and space data. However, the mere temporal these boring data to explore the internal logic of the social network, is clearly unrealistic. At this time,we need to use visualization tools to show up the mainstream with graphics, tables, etc., and to be interactive, so you can visually analyze the original data abstraction.
By studying the relationship between the social network Sina Weibo inside, you can find that they have some similarities with intelligence groups. Through these laws, which apply to micro-blog marketing, so that enterprises can get maximum information dissemination in social networks.
Keywords Temporal data Visualization Intelligence community Microblogging marketing
目 次
1 绪论 1
1.1 背景与意义 1
1.2 数据可视化研究现状 2
1.3 论文结构 3
2 具有时空信息数据的可视化技术 4
2.1 新浪API接口 4
2.2 Mysql数据库 4
2.3 可视化技术 4
2.3.1 Echarts简介 5
2.3.2 Echarts的使用 5
2.4 总结 5
3 时空数据可视化研究 6
3.1 微博简介 6
3.1 微博用户的趋同性 6
3.1 微博用户行为与群体智能 8
4 时空数据可视化应用 11
4.1 微博营销简介 11
4.2 如何实现微博营销效果的最优方案 12 具有时空信息数据的可视化技术研究及应用:http://www.751com.cn/jisuanji/lunwen_29824.html