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摘要：体育产业在时代的发展中日益增大休闲体育在这个行业中地位也越来越重要。为世界各国的经济发展和社会进步起到了很大的促进作用,其中比较热门的体育旅游已经成为生活中的一个“习惯”了。47531
本文以温州地区体育旅游现状为对象，运用，文献资料法、问卷调查法、访谈法、态势分析法，对温州地区体育旅游目前的现状和温州体育旅游的优势进行了分析，得出了如下结论：
1、温州地区体育旅游发展一般。（表现在哪些方面）
2、温州地区通过部分的区域优势得到一定的发展。
3、温州地区民营企业少、体育旅游企业市场化程度比较低
4、发展温州地区体育旅游需完善立法，健全安全救护系统
关键词： 温州地区 体育旅游 现状 发展研究
Abstract: The sports industry in the era of the development of leisure sports is increasing position in this industry is more and more important. To promote world economic development and socialprogress.
One of the most popular sports tourism has become a "habit" in life. However at present Wenzhou region sports tourism development competitiveness in general less did not pay special attention to the development, in a few areas, the development of good and flourishing of sports tourism momentum we must attach great importance to the development. I hope the study of Wenzhou area and the area of sports tourism development can have a good promotion and promote the role.
The to the status quo of sports tourism in Wenzhou area as the object, application, literature data method, questionnaire survey method, interview method, situation analysis method, the Wenzhou area of sports tourism present situation and future development of the overall evaluation:
The Wenzhou area such as "Lucheng, Ouhai, Longwan District 3 and Yueqing, Ryan 2 City (county level) and Dongtou, Yongjia, Pingyang, Cangnan, Wencheng, Taishun" area of investigation and analysis draw a conclusion.
1, the Wenzhou area of sports tourism development.
2, the Wenzhou area developed by part of the regional advantages.
3 private enterprises, Wenzhou area
4, the sports tourism enterprises need to market
5, sports tourism related professional personnel is not much
6, Wenzhou need to improve legislation, improve the safety and rescue system
Keywords: Study on the current situation of sports tourism development in Wenzhou area
目录
1.前言 2
1.1 选题背景 2
1.2 选题的目的和意义 2
1.3.文献综述 2
2.研究对象与研究方法 2
2.1 研究对象 2
2.2 研究方法 2
2.2.1 文献资料法 2
2.2.2 问卷调查法 2
2.2.3 访谈法 2
2.2.4 态势分析法 2
3. 结果与分析 3
3.1温州体育旅游的现状 3
3.2温州体育旅游的优势 3
3.2.1风景资源优势 3
3.2.2人文旅游资源 3
3.2.3民族体育旅游资源 3
3.2.4温州地区旅游市场的优势 3
3.3温州体育旅游的发展对策研究