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摘要：随着社会的发展，人民的生活水平生活质量的不断提高，越来越多的人选择了刚性需求以外的消费，其中有一部分发展特别迅速，那便是会展业。2015年3月，国家会展中心在上海的正式成立，标志着会展业的发展进入了一个新的进步的时期。占据会展业半壁江山的重大节庆活动已经与人们的生活息息相关，它拉近了人与社会，人与文化，人与传统习俗之间的关系。党的十八大报告强调指出：“倡导富强、民主、文明、和谐，倡导自由、平等、公正、法治，倡导爱国、敬业、诚信、友善，积极培育和践行社会主义核心价值观。”社会主义核心价值体系引领社会思潮、凝聚社会共识，对社会的发展与进步具有重要的理论意义和实践意义。因此重大节庆活动的举办是社会进步的产物和标志，是传播社会主义核心价值观的重要途径。本研究将对重大节庆活动传播社会主义核心价值观的方式方法进行研究，旨在根据其中存在的联系为重大节庆活动，乃至会展业的发展提供帮助。本次研究会通过对社会各界人员进行问卷调查，并对所获得的数据通过问卷星进行交叉分析，从而使得分析结果更具有科学性、可靠性以及精确性。调查结果表明：不同职业对于重大节庆活动传播社会主义核心价值观的方式与方法有一定的重大影响。33665
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毕业论文关键词：不同职业；重大节庆活动；社会主义核心价值观；传播与内容
The Analysis of Different Occupation of Major Festivals spread The Core Values of Socialism
Abstract: With the development of society, the living level of people's quality of life continues to improve,more and more people outside the rigid demand of consumers, especially the part of rapid development, it is the Convention and Exhibition industry. In 2015 March, the National Conference Center was established in Shanghai, which marks the development of the exhibition industry has entered a new era. The main festivals occupy half of the country's exhibition industry is closely related with people's lives, it is close to the people， the society and the relationship between people and the culture, even the people's custom and tradition. The 18th National Party Congress reports of the Party emphasizes: advocate a prosperous, democratic, civilized,harmonious, equality and justice and the rule of law, advocate patriotism,dedication, integrity, kindness, and actively cultivate and practice the socialist core values." The consensus of the community social thought, the socialist core value system, has the important theory significance and the practical significance in the development and progress of society. Therefore, there is an important festival is a symbol of the progress of the society and the media, is one of the most important of the socialist core value system. Methods this study is the core value system of socialism is the dissemination of festivals, according to the main festival existing contact, help the development and Exhibition industry. In this study,through questionnaire survey and data analysis in the social from all walks of life, the cross is obtained by questionnaire, make the results more reliable and accurate service. Survey results show that: the method of dissemination of socialist value system the main festival has a certain influence of different occupation.
Key Words: Different occupation; Major festivals; Socialist core values; Communication and content
目 录
引 言 1
一、绪论 2
（一） 研究背景和意义 2
1. 课题的研究背景 2
2. 课题研究的意义 2
（二） 研究的现状和发展趋势 3
1. 课题的研究现状 3
2. 课题的研究发展趋势 5